KIND Snacks

2022—23

Re-design of KIND Snacks’ D2C commerce website under an aggressive eight-week timeline that overlapped the winter holidays. In addition to improving the overall user experience, our goal was to elevate the brand and bring the KIND story to life. A roller coaster project, but I’m proud of what we accomplished with a small, senior team and a highly collaborative client.

My Role: GCD, Design Lead
Agency: Bounteous
Team: Carley Jackson, Rhi Merchant, Ciara de los Reyes, Bumper Carroll